Roast Magazine’s new book by Karl Wienhold called “Cheap Coffee: A Look Behind the Curtain of the Global Coffee Trade” provides an overview of the industry today and, in particular, analyzes the green coffee supply chain.

It summarizes academic literature and expert interviews from economics to anthropology and from environmental science to history. Weinhold notes that aid efforts treat symptoms rather than root problems and scapegoats are blamed for problems they did not cause and others absolved of problems that they continue to profit from.

There needs to be change, restructuring and conscientious participation from all stakeholders if coffee farming is to be a viable livelihood for everyone involved with coffee.

248-page paperback: $14.95 paperback, $9.95 digital. Find out more at

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